Marni is a luxury brand founded in 1994. Slightly out of the schemes, its subtle and subversive design celebrates individuality through an unpredictable visual language of graphic rigor. The aesthetic paradigm is characterized by an experimental approach to materials and colours, and a unique flair for mixing prints and shapes. The quirky elegance of Marni is a range of possibilities, a lifestyle with an avant-garde spirit that holds a creative ongoing dialogue with the world of art. Marni's premium lines are ready-to-wear clothing for women, men and kids, handbags and accessories. The label recently expanded the the accessories range to lifestyle products such as fragrances and eyewear. Since 2000, Marni has developed a strong presence in the most important markets worldwide, opening several flagship stores and being distributed in the most prestigious department stores. Furthermore, the brand pioneered web retail lanching its online store, which depicts the Marni world through e-commerce as well as special sections dedicated to its several artistic collaborations and special projects.