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Spring Into The New Season

It may be early outdoors days but the designers and shops in Mayfair and Belgravia are ready with new collections that will banish winter days and leave you with a warm glow.  So step out with confidence.  Introducing bright new things for spring…

Beulah

Beulah, Belgravia’s ethical luxury womenswear brand with a social mandate, has launched the new pieces for its Spring/Summer collection. Think whimsical floral prints, romantic ruffles and bell-sleeves.

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Maje

Come and have some beach time with the new Ibiza collection from Maje, which celebrates the charms of the Mediterranean and gives due respect to the Ibiza state of mind – which is beyond time and space.  Come and find out how the designers have interpreted the glorious colours and patterns inspired by this magical island.

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Erdem

You may have not quite booked a plane ticket yet but you can get ready with the Vacation collection from this independent designer, coming soon. Erdem has forged its own path ever since it was created by designer Erdem Moralioglu MBE, who designs womenswear that interlinks strength and beauty.  Is there a better pairing for any season?

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Browns

In 1997, Browns Focus was born as a talent platform defined by the next generation of design. Fast forward to today, Browns presents a reinvention of this concept in honour of their legacy and lasting commitment to supporting emerging talent. Visit Browns Brook Street to discover series one, housed within a dedicated installation on the ground floor, celebrating nine exciting designer’s exclusive collections for Browns.
 
Then enjoy a bite to eat at their new restaurant, Native At Browns and relax in the courtyard space, where seasonal produce and ethical dining are always in style.

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J&M Davidson

To get into the May Day spirit, J&M Davison is launching the Maypole Carnival Bag on Saturday 1 May.  Launched in Japan and already practically sold out – this soft signature Spanish napper leather bag references classic British midsummer celebrations and is interweaved with colourful ribbons – perfect to fit in all your summer essentials.  Customers are being offered a 20% discount on their first purchase back in store- perfect to get you in the May mood.

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French Connection Duke Street

French Connection launches its high summer collection on 9 May, which is not to be missed. Choose from a range of occasion-worthy dresses, statement jumpsuits and chic floral blouses - how can you help it but wear on repeat?

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Hobbs

Embrace all the new season brings with a collection of joyful prints, sunshine shades and more. For their summer collection, daydreams of travel transported the design team to far flung destinations and close to home boltholes inspiring their new lemon prints, hand-painted by their very own artist.

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My Wardrobe HQ

This week, My Wardrobe HQ, the marketplace for renting and buying contemporary and luxury womenswear fashion, welcomed CHINTI & PARKER as a resident brand. For one week only, visitors to the Elizabeth Street Store were able to explore the sample sale pop-up bursting with colourful cashmere and beautiful dresses, as well as get up to 80% off.

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NRBY

NRBY, the home of looking good, feeling good clothes in beautiful natural fabrics, has launched its latest seasonal collection. True to their ethos of clothes for every day that can take you everywhere, the new season collection is filled with timeless shirts, trousers, knitwear and accessories in a range of colours for this season, and every season. 
 

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Roland Mouret

Launching in May, the Roland Mouret poplin capsule collection is instantly recognisable.  Each piece epitomises their signature folding and draping technique, drawing inspiration from nostalgic memories of long Mediterranean summers with a colour palette of striped blues and whites, perfectly capturing Southern French youthful insouciance.

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Purdey

The spring/ summer collection is filled with memories from town and country, with a strong reference to one of Purdey’s favourite things – the British countryside.  They will also be launching a limited edition gun safe this spring, with limited edition features inspired by Purdey cartridges and is capable of holding all your treasures.

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Jessica McCormack

Stepping into Spring at Jessica McCormack: we’re saying hello to a JM Uniform of crisp white shirts, layered Ball n Chain necklaces and dainty stacking rings – taking us effortlessly into Spring. Visit their Townhouse at 7 Carlos Place to discover jewellery that’s designed to be worn and loved every day. JM Uniform pieces can be explored in store or online, where Jessica’s jewellery edit will help you curate a look that’s unique to you.

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Moynat

This week Moynat will be launching their latest collection of beautifully authentic bags which reflect their timeless heritage and are the perfect accessory for post lockdown events.

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